Yes, it’s another post regarding Conor McGregor, but even “Notorious” haters have to admit the dynamic featherweight knows how to make headlines.

McGregor and Aldo have been making the rounds as part of the UFC 189 World Championship Tour, and by the looks of it, the two are doing their job rather well: generating buzz for their July 11th fight. Every one knew that Aldo-McGregor was going to be huge, and already, several months out from the event, Dana White is predicting the bout will be this year’s biggest (quote via

“This thing is probably going to be a $7 million gate. It’s the biggest fight in featherweight history,” White said. “The biggest fight ever in the featherweight division. And I think it’s going to be the biggest fight we do this year.”

Now, the reasons for this is because both Aldo and McGregor are ridiculously entertaining fighters to watch, and the latter, is likely the sport’s biggest / most infamous trash talker. Whether “Notorious” actually believes everything he says, only he knows, but the Irish star clearly understands how to promote a fight and cash in. Recently he talked to MMA’s Ariel Helwani, and McGregor relayed the following, when asked about how much money he believes he will make July 11th (quotes via Bloody

“Money-wise? (I will make) more than the gate. I will make a hell of a lot of money. I am on the PPV now. I get a PPV cut. I will make 3 times more than Jose, and that is still not fair.”

“(Ronda Rousey’s) PPV numbers are phenomenal, but I will, at least, triple it. Easily (over a million buys), I believe it breaks all records. Everything I do smashes records. Everything I touch turns to gold.”

So, if McGregor isn’t exaggerating, and UFC 189 moves a ton of PPV’s like he thinks, the 26 year-old will make several million dollars for the bout…Not too shabby.

UFC 189 will be hosted by the MGM Grand Garden Arena in Las Vegas, Nevada. The event will also feature welterweight champion Robbie Lawler taking on Rory MacDonald, so that should push PPV sales as well.