Of course, the premium cable network Showtime has just under a sixth of the viewers that the basic cable network Spike TV currently has, with Showtime bringing in 15 million viewers while Spike tips off right around the 98 million mark.
FiveOuncesOfPain.com was able to confirm through Spike TV that “Strikeforce: Carano vs. Cyborg” averaged right around 575,000 viewers while the UFC 100 replay on Spike teetered right around 2 million total in-home spectators.
However, sources within the cable television industry have also commented to FiveOuncesOfPain.com that it is believed that Showtime’s telecast of “Carano vs. Cyborg” peaked at 2.9% of its available viewing audience compared to 1.5% of Spike TV’s available audience. The 575,000 total viewers on Showtime also represents the largest amount of viewers to ever watch a mixed martial arts telecast in the network’s history.
A victory in total numbers for the UFC, but also a victory to some degree for Strikeforce being that the UFC 100 replay drew four times the viewership that the Strikeforce event did, but it was also available in six times the total homes.
UFC 100 featured a main event between Brock Lesnar and Frank Mir while the Strikeforce card took a chance featuring two females in the main event of a major broadcast for the first time, pitting Gina Carano up against Cris “Cyborg” Santos.
Editor’s Note: This article was updated at 5:26 p.m. ET to reflect new information concerning percentage of homes each telecast was viewed in as well as “Carano vs. Cyborg” establishing a viewership record for MMA on Showtime.