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Is it curtains for Affliction?

The “good fight” just suffered another setback yesterday with Affliction’s announcement that they will be postponing Oct. 11’s “Day of Reckoning.”

Just what exactly is the “good fight?” It’s a quest to ensure there is at least one other viable mixed martial arts promotional company in the industry in addition to the UFC/WEC.

I grew up watching the UFC and enjoy it thoroughly. In my estimation, there is no promotion out there right now that can challenge the UFC’s roster in terms of depth of talent. That being said, there are too many fighters in this sport for their to be just one promotion, which is why, as a fan, I am rooting for other promotions to do well. Unlike some so-called fans, I do not root for the demise and failure of other promotions.

It’s nothing against the UFC; I just don’t think this sport can reach its full potential if there is only one major national promotion. Some might call it a bias but I don’t see it that way. Again, it’s nothing personal against the UFC, as if there was another promotion that was the market leader and the UFC was number two or three, then I’d be pulling for the UFC to make it. And I’m not rooting for the UFC not to make it; I’m just rooting for them not to be alone in their success. To me, it’s not a matter of initials, it’s a matter of principle.

I feel like competition keeps a company honest. Competition not only brings the best out of athletes, it brings the best out of businesses. If there is only one MMA company then there is a possibility of the sport’s middle class being eliminated. If we live in a UFC-only world, fighters will have almost no leverage when negotiating with Zuffa. Their options will either be to fight under their terms or keep trying to grind out a living on the regional circuit.

The new structure of the business with only one company could be to fight for the entry-level minimum or main event money. The days of fighters making $30,000-$60,000 fight could potentially cease to exist. If you aren’t considered a draw, you might not get paid, as just being a good fighter might no longer be good enough.

Fans and the media could get shut out as well with only one company. If there’s only company in existence, the UFC could retain the ability to essentially decide who gets to cover this sport and who doesn’t. There’s also the potential for ticket and pay-per-view costs to go up if there’s only one place for MMA fans to invest their dollars.

So no, I was none too pleased to hear yesterday’s news. But it’s not the end of the world. After talking to people yesterday, I am confident that there will almost certainly be a second show in January. With ticket sales lagging, Affliction found itself in a position where it knew with almost complete certainty that it was going to take another bath on Oct. 11. Instead of losing $4-6 million, the promotion decided to cut their losses and only lose $1-2 million. Believe it or not, yesterday’s decision was actually the right call.

Despite making the right call, that does not obscure the fact that deciding to run a show in the UFC’s backyard was a horrible decision. Affliction is being run by a lot of people who don’t have backgrounds in the fight game. However, not everyone working with the promotion are neophytes to the MMA industry. There were several people that advised them not to run a show in Las Vegas but they wouldn’t listen.

Affliction was stubborn and ignored the fact that no promotion outside of the UFC has ever drawn well in Sin City. If you watched PRIDE’s two pay-per-views you saw an arena that looked filled but what you didn’t see were how many comps were giving away and how many of their own seats that PRIDE bought and gave away. And the IFL performed so poorly in Vegas during their two shows that they gave up on the town despite having a full-time office located in the city limits.

And while it was the right call, no matter how much Affliction tries to spin the cancellation, it’s still a bad thing. To be honest, I was flabbergasted while reading Affliction’s COO Michael Cohen’s comments to Ariel Helwani of MMA Rated that the cancellation was a great day for Affliction. Cohen didn’t use those exact words, but when Helwani asked “So this is a great day for Affliction,” Cohen responded by saying “Yes it is.” While that’s an exact quote, I am taking it a little out of context, as Cohen alluded to the fact that there has been a major development that will change the way Affliction operates.

Cohen indicated that this huge announcement could become public in two weeks. What is this announcement? Your guess is as good as mine. But even if it’s a reconciliation with Golden Boy Promotions that leads to a deal with HBO; or a deal with a major television network; or a decision by Mark Cuban and HDNet to invest in the company; yesterday’s announcement is not good for the sport.

Perception is everything in business and a lot of managers and fighters that might have been interested in signing with the promotion might no longer want to take a chance in a promotion they are unsure will be around for the long haul. And fighters currently on the roster are probably none too pleased as well. Look at guys such as Jay Hieron and Chris Horodecki who had offers on the table from other promotions but chose to sign with Affliction in recent months. They thought they were going to get paid in October and now the earliest they might start seeing compensation outside of their signing bonuses could be January. Fighters that also had to shell out money to organize a training camp aren’t in a position to ask trainers and sparring partners for refunds; just like Affliction, they are going to have to eat a loss as well.

There’s also the issue that a lot of partners with the company did not learn of the cancellation from the promotion but instead first heard the news via the Internet. In fact, the company has still not issued a formal statement. That’s a mistake that Affliction has to correct. They need a director of communications so that their key fighters and partners never have to learning something via the Internet. Much like Tom Hagen’s relationship with Don Corleone, their fighters and partners should be informed of bad news right away and they should hear it directly from the source.

But promotion in Vegas and not delivering the news to their fighters and partners first-hand aren’t the only mistakes made by Affliction. Going forward, the company needs to get off pay-per-view. We’ve heard how they are willing to take a loss in order to promote their brand of apparel. Unless you’re the UFC, PPV can be the death knell of a company. If it’s about exposure and you’re willing to lose money, why not lose that money on network television or basic cable if front of more eyeballs? If Affliction is okay with losing a couple of million per show, why not lose it in front of a few million people as opposed to a few hundred thousand?

With all the mistakes made, it’s hard to understand Cohen’s plight. That being said, I know why he’s trying to spin things; it’s his job to do damage control. He’s got to make the best of a bad situation. But he’s taking a major risk by going on MMA Rated and dangling a carrot out there. You can’t tell people that there’s a forthcoming announcement that will make yesterday’s announcement not seem so bad and then not deliver. If he’s saying that the announcement can’t be made for another two weeks, that suggests to me that the deal isn’t finalized. He better hope nothing falls through because if it does and there is no announcement in two weeks, then there will be no way they can convince people they will be around for the long haul.

To those who awoke this morning playing “taps” on their bugle in memory of Affliction, save your breath. They aren’t going under — at least not yet. There will be a show in January. The question is though, will there be a show after that? Based on past history, the chances of survival are not in Affliction’s favor.

35 COMMENTS
  • ben says:

    i agree that affliction should drop ppv. if they strike a deal with mark cuban and hdnet, it could increase their exposure tenfold. in most markets (at least in ohio), hdnet is part of a fairly cheap hd package that many mma fans already have. if hdnet had the affliction shows, like they do dream and strikeforce, i think the ratings would be astronimical. with big names like fedor, arlovski, sylvia, barnett, etc. mma fans that don’t have hdnet would be ordering it in droves. i, for one, will be ecstatic if that is part of the announcement. i know hdnet is already going to show the undercard, but if they showed the whole event, it would be great for the fans and the organization alike.

  • Stan the Caddy says:

    1 NBA, 1 NHL, 1 NFL, 1 MLB, etc…

    I don’t root for the demise of other orgs but in the end, Zuffa business practices not withstanding, I’d rather see all the best athletes competing against each other under one umbrella. Boxing is a great example of what is wrong with combat sports. 95% of the time, it’s not about the best fighting the best, it’s all about trying to cash the biggest paycheck. I don’t fault boxers for this but as a fan it certainly makes the sport a lot less appealing.

  • Kelly C says:

    A free market eceonomy with full and open competition is the only way to ensure the consumers (us) get the best possible product. So I agree that the demise of the IFL and impending doom of both EliteXC and Affliction will hurt the overall MMA landscape more than it will help it by pooling all the talent into the UFC.

  • GoofyMonkey says:

    Maybe we need a more boxing like promotion… I really don’t watch all that much boxing but it seems to me that the promoters are more interested in promoting one event at a time and not signing a stable of fighters for a long run. If Affliction was one and done then they promoted a great card.

    I think the way the competition to the UFC will work is not by trying to sign a bunch of fighters to multi-fight deals and trying to promote a promotional brand but by promoting a card. One at a time.

  • stevefiji says:

    One Belt, One ‘True’ Champion, all the best talent in one organization… how you can root for anything else is simply wishing to see the mess that has become boxing. Nothing else matters,,, The ATP has 150 or so relevant players… but MMA does have divisions…it doesn’t matter if there are 7 million MMA fighters, there is still a top 100, 150 or 200 and those fighters should meet in the finest league.
    To openly root for Affliction with its WAMMA belts and UFC castoffs to be a direct competitor is asinine. As a minor league feeder, fine.. but Affliction deserves the nasty death it will die… they tried to openly challenge much of what is good about the UFC and totally distorted what they said they could do about fighter welfare… 1 event with tremendously overpaid fighters is not what is good for the fighters. It created unrealistic expectations and bogus assertions about the UFC. They are reaping what they sewed.

    Competition is generally good… but in certain cases, it is not. What is the point of competing with MLB, the NFL, NBA, ATP, etc…. The UFC needs to recognize and sanction minor leagues and allow the risers in the food chain an assured opportunity. That’s all.

  • ben says:

    i have to agree with you guys. in an ideal world, the best would be fighting the best and the fighters would be taken care of so they can retire comfortably after 10 – 15 years of sacrficing their bodies for the sport. however, that’s not the world we live in and it’s all about money. mma needs at least one other promotion to keep zuffa honest. i hope affliction can stay afloat and show zuffa how they should be treating fighters.

  • ben says:

    one more thing to add….to the poster who brought up the nba, nfl, mlb, etc. the difference there is that teams fight over the players and the players end up being taken care of. in mma, it’s every man for himself (or herself when talking about women’s mma). mma, like boxing, is a totally different animal.

  • Eric S says:

    Competition is a good thing. Look back at wrestling from around 10 years ago. Everything was at it’s peak during the WWF vs WCW wars. Then when WCW went under, it all went to hell.

    While I don’t see Affliction ever being a big time org, it would be nice if someone pulled it off. If anyone gets on (nearly) equal footing with the UFC, that’s a good thing for fighters and fans alike.

  • stevefiji says:

    The UFC is a baby, an infant…people need to look past the so called fighter welfare agenda and tackle the bigger issue… broad scale acceptance both legally and economically. Its a given that when the UFC matures further, fighters will earn better salaries and more benefits… those other leagues (NFL, MLB, etc) did not offer all those ‘welfare’ benefits in their first 20 years. Give it time, people want to put the cart before the horse and this is why Affliction will absolutely fail. Stability must be maintained, then collective bargaining will stick and the fighter benefits that people here say they care about (but really don’t) will ensue. I think in reality, free and cheap fights, top talent fighting each other, and a dozen other issues are more of a concern for the average fan than fighter welfare…

  • ctownhood says:

    Agreed Sam, we do need another viable promotion. But, I think the mindset, as weak as it sounds, it to strive to be #2, and not “challenge” the UFC. Dana White seems to take it really personal, and will work to destroy you.

  • ben says:

    definitely good points. i think what makes this so difficult to accept is that the fighters that so many of us have grown up with (from the old ufc and pride) are now coming to the end of their careers and are being exploited and taken advantage of, or at least that’s the perception. but then again, with it being reported that liddell got 500k for this fight with rashad, what the hell and i talking about?

  • the sheik says:

    i couldn’t read it all, but i think ur wrong in there only bein able tohave one promotion.

    thre’s only one NHL, MBL, NBA. And theyre fine.

    it could be good

  • Sam Caplan says:

    If you didn’t read it all, why would you comment?

  • ACK! says:

    Great article, Sam. I agree 100% that there are too many fighters for one promotion and that competition is good for MMA.

    That said, people really need to stop comparing team sport leagues to MMA.

  • here is my take on the opinion article, back in the late 90’s I loved pro wrestling, the Monday Night Wars were amazing in the battle of who could put on the better show, I think competition breeds excellence, and people wanting to see other promotions faulter are not real fans of MMA, like other have said, there are sooooo many great fighters now, not everyone can shine in the same spotlight, and having another company make it, can only help the business……for me with wrestling, my passion stopped when Vince bought WCW, because that auroa of competition was gone, im sure i will get ripped for comparing the 2 COMPLETELY DIFFERENT industries, but oh well, I love watching the UFC, but I also liked watching the 2 EXC shows that were on CBS…does that make me a bad fan?

  • ACK! says:

    Oh, and one thing about those team sports leagues is that in many cases it took competition for them to give their athletes proper pay/benefits and to ultimately realize their potential.

  • Mike Wolfe says:

    There can be lots of MMA org.’s The problem with Affliction is its business model, or failing to follow through. For better or worse, they decided to jump into the big leagues, signing established stars for big money and moving to PPV. Clearly, they were hoping to compete with UFC head-to-head. Arguably, that was too aggressive, but pulling the plug after just one production may be premature. UFC/Zuffa lost millions before it took off, Affliction should have expected to lose at least the same amount, and possibly more, if it intends to compete with UFC for the same fans. That means running more shows. They did a lousy job of marketing the first one, and I doubt they were doing any better with the second one before it was cancelled. Also, as Sam points out, why hold the fights in Vegas where the competition is so strong? Go to another part of the country with a big facility where a big-time MMA fight is still a novelty.

    If Affliction or some other org. doesn’t want to risk 40 million or so, they should focus on developing local or regional markets, signing a wider spectrum of fighters. Get some up and comers, not just established names. Make deals with HDNet or whomever for television exposure. Sure it would take a lot of work, but if it was easy, everybody would be doing it, right?

  • Davey D says:

    I think that timing is everything and considering that there is big boxing event in Las Vegas this weekend and the fact “some people in the know” told Affliction not to go to Vegas, they did do the right to not eat as much crow as they could’ve. They simply bit off more than they could chew.

    When Affliction announced they were going to Vegas, I thought it was pretty ballsy. That is the UFC’s backyard, they tried but they should’ve just stayed in Cali or even could’ve tried New Jersey. I agree with you Sam that no matter what way they want to spin this…it isn’t for the sport. At the same time had they chose LA or New Jersey, maybe the show would still be on?

    Why they wouldn’t take advantage of the East Coast market is beyond me??? Donald Trump is one of their figure heads, no? If they get HBO or HDNet to jump on board to broadcast their event’s then think Affliction’s chances of surviving become even greater.

    PPV isn’t really for them right now because they just don’t have all the needed resources to do it every time they hold an event let alone one per month like the UFC does. I guess we’ll just have to wait and see what they’re going to tell us next. I hope it’s good news.

  • mattio says:

    If the UFC needs competition, why does it have to be from Affliction? If the only companies that want to compete with UFC don’t make good decisions (use a ring instead of a cage, sign ridiculous contracts just to mess with UFC pay structure, cancel events), it’s better they just go away.

    It seems the company is run by a couple of marks. I don’t want to support a company like that. I don’t know why anybody else would either.

  • Ken says:

    i am weary of the bs “spin” talk.

    mma will evolve somehow into some non-ufc dominated form. hopefully it will be a new form, not something akin to boxing (ratings? who needs ’em?) or wwe.

    i hope the new form of mma organization will include those not just in it for a quick buck. as in affliction, donald trump, mr. cuban etc. no Golden Boy boxing baloney.

    affliction reminds me of many business that become successful quickly, substantially due to one hot product. i wouldn’t call them lucky, affliction deserves respect. but their sudden success may make them believe they can do anything. so they throw a bunch of money at a business they have no experience in. people will be happy to sing their praises and take their money.

    i almost hate to say it, but Dana and the F ‘ s must be just sitting back and laughing at these guys.

  • peter says:

    It takes competition initially. Since when has the NFL even had a threat to their dominance? 1975 with the WFL (unless you count the XFL, which you shouldn’t). The only way that anyone gets the pay they deserve is a STRONG union with a tenacious leader (see Donald Fehr). The willingness of the stars of a sport to join, along with everyone else, a solid union ensures the benefits that any athlete deserves. If the major draws don’t care how the lower tier guys do then there’s not any financial incentive for the owners to give a damn, there’s only one Randy Couture but how many thousands of fighters are willing to fight for just a few grand under the UFC banner?
    It all boils down to the UFC being the NFL/MLB/NBA. They are IT. They have the largest stable of big names, the slickest shows, and, most crucially, the most attention from the casual fan. And unless something absolutely unfathomable happens that isn’t going to change anytime soon. So the only way they can be held accountable for taking care of these guys is a union.
    The easiest parallel is between all the major team sports. Guys DID NOT get paid or receive the benefits they should have while making the owners a lot of money. Almost as soon as the MLBPA hired a strong leader, the first Collective Bargaining Agreement was reached nearly doubling the minimum salary afforded players.
    And if you want to say that having only the UFC will lower production values as they’ll get lax since they’re the only show in town, well then that falls upon us, the viewer, to not watch. They’ll tighten up quick when they start losing a lot of money because they’re putting out a product that is inferior. MMA should not go the route of boxing. That is an absolute train wreck. Go the route of the team sports. Get more pay for everyone putting their bodies on the line, take care of them once they’re done, and put on the best possible show. It’s how the NFL is kicking ass today and for the foreseeable future, while the viewers absolutely benefit.

  • Ken says:

    i am weary of the bs “spin” talk.

    mma will evolve somehow into some non-ufc dominated form. hopefully it will be a new form, not something akin to boxing (ratings? who needs ’em?) or wwe.

    i hope the new form of mma organization will include those not just in it for a quick buck. as in affliction, donald trump, mr. cuban etc. no Golden Boy boxing baloney.

    affliction reminds me of many business that become successful quickly, substantially due to one hot product. i wouldn’t call them lucky, affliction deserves respect, but not for their mma expertise. their sudden success may make them believe they can do anything. so they throw a bunch of money at a business they have no experience in. people will be happy to sing their praises and take their money.

    i almost hate to say it, but Dana and the F ‘ s must be just sitting back and laughing at these guys. they are the godfathers of MMA.

    affliction in VEGAS? where your competition is a proven winner and highly aggressive towards rivals. the owners of the UFC are big-time casino owners? it’s highly likely they have many friends and can “pull alot of strings” in vegas.

  • Batman says:

    There is no way of knowing how long affliction will be around when they have only put on one show. I understand that everyone is excited about the fighters that they have and the potential of being great. The thing is, affliction jumped into the game full throttle, and now they need to slow this ship down and think this out and make chess moves. I agree with the cancelation of the second event because they need Fedor to headline their events to get name recognition. I think vegas is a terrible place for them to have a show considering it is UFC’s backyard as you stated in the article. I think Affliction should put on a major boxing match as a co main event for the Fedor/ Arlovski show, that would be cool and it would draw more ppv buys. With Oscar De La Hoya in the mix that is possible. Then you could have Tito Fight Sobral I’m sure that show would sell big, and place it at the Honda Center which is Tito’s backyard.

  • HexRei says:

    Great article Sam, totally agreed. The sport suffers if the UFC is the only promotion and fourishes in a market with viable competition. The UFC stepped up its game hardcore when they felt threatened by Pride and the night of Affliction’s first show, the UFC pulled out all the stops for their last minute show to compete. I hate to think what will happen if the UFC really does wipe out all their rivals for good.

  • Kyle says:

    I’m not sure why you constantly need to denigrate other people because they don’t hold the same opinion as you. They’re only “so-called fans” simply because they would like to see the UFC succeed and its competition fails? Does that mean that NFL fans are “so-called” football fans because they didn’t support the XFL? I think you should focus less on maintaining your superiority as an MMA fan and just report the news.

  • Ray Lewis says:

    Affliction likely sold, or change of management, possible TV deal, or LAST show is their 2nd show. Either way, it is going to change a LOT soon. I think it is going under.

  • Sam Caplan says:

    Kyle, you are aware that this site began as an opinion site? I’ve always been outspoken about my opinions since Day 1 of 5 Oz. and I’m not about to stop expressing my opinions regardless of whether you can handle them or not.

  • Duty Guy says:

    Sam, always . . . I always disagree with what you write. In your estimation, is it necessary for other (beside the NFL) football leagues to sate your appetite for American Football? What about for basketball? Do you frequently watch CBA games? Euro league games? What a bunch of malarkey. The NFL, NBA, NHL, MLB are to their respective sports what the UFC is to MMA. WEC is like their farm system (not really, but you get the idea) or NBDL, etc. MMA does not need Affliction, EliteXC and especially Pride. The UFC format is tops. They have perfected their system and are always reliable. Having other promotions allows fighters like Fedor Emelianenko to amass a good record without having to worry about a real fight. Then you have hack writers trying to make ratings that span across the promotions. It doesn’t work. Fedor has conveniently ducked real fights and is hiding in lesser promotions. Meanwhile the UFC/WEC have fighters like Anderson Silva who will fight anyone at any weight he can make. Urijah Faber who has fighters declining to fight him. There are a lot of fighters that can take any fight. If you continually lose though, you’re done. Excellent promotion and the only one worth Paying to watch. I will only watch EliteXC when they have Kimbo Slice or Gina Carano fighting and the IFL is entertaining but DirecTV is making it difficult to find.

  • Duty Guy says:

    On another point. How great is it for the fans of the NBA to see players leave for foreign soil? That means we have more Darkos coming over and we have players like Josh Childress leaving. That’s BS. Did the real football (soccer) fans enjoy seeing David Backham leave UEFA for the MLS? The MLS is an inferior promotion. I think it is hurtful to the sport, not because it detracts from the UFC, but because it could be unified and structured better with access to all the fighters, thus making MMA that much stronger. Then we could finally see if Fedor is that good. I think having multiple promotions is detrimental, and makes MMA much like boxing. The fighters should be slaves to the sport and fans, not the other way around. If they don’t want to fight, so be it. But if they want to fight, it should be worthwhile is they expect us to pay for it. I just don’t agree. And in my opinion I think your opinions are misguided and retarded (not fully, but partially).

  • Imbecile says:

    I root for the UFC and other MMA organizations that compete with them. However, I don’t just blinding root for every johnny-come-lately organization just because they are involved in MMA.

    I like the UFC because they are truly fans of the sport, and want to see the sport grow, as well as see their business grow. I am not a big fan of either EliteXC or Affliction, because I see them as a bunch of investors trying to make a buck off of what they see as a new trend. Gary Shaw never was a fan of MMA, and every time he opened his mouth that was obvious. I don’t know too much about Atencio, but he seems like he has been around the sport in some capacity for awhile, but being controlled by investors like Trump and De la Hoya isn’t encouraging.

    I would rather see organizations like Strikeforce do well, since Scott Coker has been doing great things for this sport for quite awhile. Guys like Monte Cox, and other regional promoters also do a great job. I liked the idea of the IFL, but the team concept was stupid.

    I am also not for competition that comes in with investment money and creates unrealistic and unsustainable business models that shake up the industry in a negative way. Affliction came onto the scene with tons of investment money throwing around cash to fighters. They artificially inflated prices of these fighters, forcing their competition to either lose their fighters, or agree to the same unprofitable and unsustainable business model that Affliction is using. That isn’t good for the sport.

    So I will root for any MMA organization that comes in for the right reasons and comes in to help the sport out. I hope they all make tons of money doing it. But I will not root for just ANY other organization simply because it is not the UFC.

  • Nate says:

    MMA is about individuals. The closest business model is more like Tennis or Golf.

    In that case, Affliction could just sponsor a once a year event, like Wimbledon, that everyone looks forward to.

    A problem arises in that the UFC locks down the players, they wont be able to compete. Maybe Affliction can start with lesser known players before they get to the UFC.

    So even though UFC is primarily responsible for bringing MMA to where it is today, I am not sure the business model it chose is the best way to run this type of business in the future.

    The NFL/NBA/NHL/etc is the wrong business model for MMA. I’ve never understood how boxing is organized, nor do I like what I do know, so I dont want to compare it either.

  • Duty Guy says:

    good points Nate. However, it really isn’t like tennis or Golf at all. We’re talking about an organization that deals with fights. It would be extremely difficult for them to arrange the sport like Tennis where they have several large tournaments and there are seedings based on past performances, etc. Same with Golf. Maybe the way UFC used to be run with multiple fights in a night. But now it is fight for entertainment in the mainstream. Fighters can fight 3-6 fights in a year depending on their results. And it is highly individualized. But they all fight for a belt in a weight class. UFC works to get fighters to fight for the belt. And they want the best fights. Fighters must prove themselves by fighting who the UFC pits them against. In Boxing you have a pissing contest between the boxers and their promoters to get ridiculous pay for a worthless fight which always ends the same way: Both fighters are killing themselves with the amount of brain damage they sustain due to the heavily padded gloves.

    UFC is structured very well. They have proven that by making huge strides in the sport and breaking it into the mainstream. Wrestlers everywhere can now look to getting into MMA. It really is a treat to see stories like Forrest Griffin, Chuck Lidell, etc. But they need the organization of the UFC to succeed. Without the UFC these guys never make it to ESPN or TV in the states.

  • Clint Koelling says:

    If Affliction was Smart, they would Have Trump convince NBC to put on a Weekly Affliction MMA Show in a decent time slot… To Heck with HDNet, MAINSTREAM TV… What the hell else is Trump doing for them…

    Trump had the Highest ratings on NBC for his show, I’m sure he could talk NBC into it…

    1 Hour each week, 2 LIVE fights, use show to help promote a 1 Big Fight (2 undercard fights) 2 Hour PPV every other month for $24.95…

    That way they can put alot of the Talent on Free TV, Have A couple BIG fights to promote for PPV (just like boxing, Say Fedor vs. Tito and 2 undercard fights with Lindland or Babalu)… Keep PPV at 2 Hours and Charge only $25 Bucks…

    And Keep the PPV’s in Cali or Trump’s Places to make Sure they have No trouble…

    Also Need MMA Stars… Sure Barnett’s Top Ranked, But No one Knows him… Fedor is getting some Exposure, but still kinda unknown…

    Tito Ortiz, Randy Couture, Chuck Liddell, Royce Gracie, Ken Shamrock, Kimbo, Frank Shamrock, Tank Abbott, & Brock Lesnar are some of the BIGGEST Drawing Fighters out there… So they need as many of them as they can get for the PPV fights…

  • Kyle says:

    Fair enough, Sam. Your opinion is your opinion, its your site after all, and for the most part I enjoy reading your articles. I think you’re a great writer whos done a lot of good things for MMA. I guess we just have to agree to disagree on this issue, I’m not advocating that the UFC should be the sole MMA organization, I’m just arguing that like all other sports there can be only one true professional organization in order to bring legitimacy to its contenders. The rest exist as minor leagues that feed into the major organizations, and theres nothing wrong with that. But having two rival organizations equal in power would only make things too divisive, like boxing which is on the verge of falling apart because no one knows who the real champ is. Thank you for taking the time to respond.

  • ununkvadrium says:

    Head-to-head competition against Zuffa from upstart promotions like Affliction will do nothing but stall the growth of the sport.

    Not until Zuffa has their minimum safety distance to other promotions regarding the share of the MMA market will we start seeing them really challenge for shares of the entertainment market as a whole. As of right now, the only viable non-Zuffa promotion out there is Strikeforce with their regional approach that doesn’t aim at going directly at the big league.

    Not only does head-to-head competition stall growth, it’s also proving futile. The UFC will be the NFL of MMA. Rest assured. And rejoice, ffs!

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